The gesture recognition technology of the Kinect device has inspired us to develop interactive experiences for any kind of brand. With a great deal of ways you could benefit from this technology, the applications range from casual games, gesture controlled experiences, interactive questionnaires, user generated art, you name it. Expressing your brand has never got more creative!
When it comes to trade shows, mobile tours and experiential campaigns, it doesn’t get more captivating than an interactive installation.
With the Kinect sensor combining gestural, facial and speech recognition technologies, it inspires human creativity and connectivity. Your audience is engaged and is interacting with you and your brand in ways they’ve never thought before!
In terms of interaction, having a bunch of wires and devices tied to you can be a turn off! Kinect is using motion tracking, which means the entire control of the scene is made with the person’s body. Imagine how linking these movements to a virtual environment and characters can change the way you project your audience in your brand’s life!
You inform and educate your clients regarding the products and services differently – using full interactivity and great visual impact
Consumers actually listen and care about what you tell them
Your customer is included in your communication
Your brand becomes more available for them and easy to understand